Built in Brum and good for your bum!

For all those cycling aficionados out there the name Brooks is synonymous with luxury saddles. The leatherware company was founded by John Boultbee Brooks in 1866 off New Street in Birmingham.

A wooden seat from an early bike. Note no padding or springs and solid wheels. A bumpy ride guaranteed!

Originally leatherware manufacturers for the equestrian trade, John Brooks developed his trademark leather, sprung saddle after borrowing his friend’s bicycle and having a sore time on its wooden saddle. Ouch!

Much better. Nice one John.

Since then thousands upon thousands of posteriors have been pampered by Brooks saddles, now based in Smethwick and of course – built in Brum!